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  • “WASH ME PROJECT” 10 ARTIST USE THE MINI COOPER AS THEIR CANVAS

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    Have you ever noticed a lot of time,whenever your car is really dirty, there must be some writing found on your car. Most probably it is the kids in the neighbourhood who did the writing with their own hand. One of the most famous writings is “Wash Me”. This time, a group of artist will ressemble the situation but in a different way. They will use the Mini cooper as their drawing canvas to interpret everyday situations.

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    The project is called Wash Me and was devised and sponsored by BMW / MINI of Switzerland. Ten local artists and authors were asked to provide their inspiration to the project, which includes a book being published this month. Among the notable Swiss artists participating in the Wash Me endeavor was Dieter Meier, founder of the band Yello.

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    The photos featured here is the artwork of the 10 artist.

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    The project is the the idea of Oliver Aeschlimann from BMW Switzerland Corporate Communication. The project is a collaborated together with freelance art director and photographer Nico Ammann.The founder, Aeschlimann will also be the editor for the books to be published by Mini Switzerland with only a limited 2000 units.

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    If you want to see more of the painted Mini, head on to washme.ch to download the free electronic photo books.

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