NISSAN FIGHTER ADS INSULTS THE GERMANS ESPECIALLY PORSCHE
Porsche is apparently threatening to sue Nissan in the United Kingdom over an ad campaign attacking the performance of rival German brands, also including BMW and Audi.
Britain’s The Guardian says that Nissan’s very public outdoor ad campaign uses lines like “How to beat the Germans”, “The Germans Came Off Wurst”, “Kaisers Chiefed” and “The Winner Hans Down”, next to claims that Nissan’s sports cars, the 370Z and the GT-R, outperformed German rivals in various races at the Nürburgring racetrack in Germany.
However, although the outdoor ad campaign was provocative, it was unsubtle guerilla activity at the Goodwood Festival over the weekend that caused Porsche UK executives to lodge a complaint with Nissan and, according to sources, at one point threaten legal action.
Nissan decked out several of its sports cars with the logos of BMW, Audi and Porsche on the side with a classic five bar gate scoring system “etched” next to each brand to show the number of racing victories it had clocked up on the Nurburgring against them.
Porsche executives are understood to have approached Nissan demanding that the activity be stopped, saying that the use of their logo breached copyright.
2011 HYUNDAI GENESIS 3.8 R-SPEC
Fresh off its inaugural year in which it thumped the likes of G37, Mustang, Camaro, and Challenger in various comparison test shoot-outs, the Hyundai Genesis Coupe is back for 2011 with interior updates, a revised lineup, and its hottest model ever, the 3.8 R-Spec.
For 2011, Genesis Coupe features several interior upgrades that reflect Hyundai’s commitment to craftsmanship and high-quality materials. The instrument panel is crafted in a seamless, soft-touch skin fully encompassing new dark metalgrain trim. Softer leather now wraps the steering wheel and padding has been added to the door armrests for increased comfort. The A-pillars are now covered in a premium fabric to match the roof liner. New information screen graphics enhance appearance and readability and the finish of the controls has also been enhanced.
The 2011 Genesis Coupe is a purpose-built rear-wheel drive sport coupe featuring two performance-focused engines, a 210 hp 2.0L turbocharged four-cylinder engine and a range-topping all-aluminum, 306 hp DOHC 3.8L V6 engine.
While all Genesis Coupe models offer a sporty and involving driving experience, the high-performance Genesis Coupe R-Spec and 3.8 Track models are the most willing partners for the true enthusiast. The track-tuned suspension features a stiffer front spring rate, stiffer rear spring rate and unique shock valving. The Genesis Coupe R-Spec and 3.8 Track models deliver a substantial increase in roll control over standard versions of the Genesis Coupe. Superb structural rigidity sets the foundation for precisely-tuned handling performance in all Genesis Coupes.
Brembo four-piston calipers clamp down on 13.4-inch ventilated front brake rotors and 13-inch ventilated rear rotors on R-Spec and 3.8 Track models. All other models get substantial 12.6-inch front ventilated rotors and 12.4-inch rotors in the rear with floating single-piston calipers.