Ford revealed the production version of the all-new Ford EcoSport and announced plans to build the compact, fuel-efficient urban SUV in China, in addition to India, Thailand and South America. Ford EcoSport’s global debut at the 2012 Auto China in Beijing means customers in China will soon be able to choose an aspirational sports utility vehicle alternative to a small car. The Ford EcoSport offers a confident stance, a high driving position and robust character on top of the agility, manoeuvrability and fuel efficiency that comes with a compact footprint. It’s the perfect combination for the city ready for work and ready for play.
Within a contemporary design aerodynamically honed for fuel economy, the EcoSport is full of smart technologies, features and craftsmanship that offer customers more than they would expect in this segment. With a number of powertrain solutions, including Ford’s newest, most advanced engine the 1.0-litre EcoBoost, Ford EcoSport is designed to be a benchmark in fuel efficiency. It also offers the Ford SYNC driver connect system with voice control and many other innovative features in a spacious and comfortable interior with new levels of craftsmanship as well as outstanding quietness and refinement.
The new Ford SUV’s main characteristics were defined by consumers in all of the regions in which it will be sold. The design and flexible use are part of the new vehicle’s differentiated plan, which besides the agility and practicality for urban use, offers power and robustness for more adverse terrain. The elevated stance and purposeful posture give the new EcoSport the appearance of a higher class vehicle. Its agile and contemporary lines convey confidence, refinement and an adventurous spirit, within a modern and smart package. All this contributes to Ford EcoSport’s aspirational appeal.
The all-new EcoSport was designed to meet the strictest safety standards in the markets in which it will be sold. Its body was developed with design tools and advanced software to reduce weight, combining programmed energy impact absorption zones with an extremely rigid protection cage to protect occupants. The chassis’ stability and robustly built body with high torsional rigidness for occupant protection, 20% better than the previous model sold in South America, are part of the features which give the Ford EcoSport the confidence of a true SUV.
Inside, EcoSport offers a stylish, modern and well-equipped interior delivering new standards of craftsmanship and quality. The cabin spacious for five people and their gear has been engineered to deliver outstanding levels of comfort and quiet operation for customers. In addition to Ford SYNC with voice control, among EcoSport’s available innovative technologies are Smart Keyless Entry, Ford Power Start, and a cooled bin in the glovebox. EcoSport offers advanced safety items, such as dual front airbags and side curtain airbags, as well as Anti-Lock Brake System (ABS) and Electronic Stability Program. To take the stress out of driving, the Ford EcoSport comes with an array of driver-assist features including Hill Launch Assist and rear parking sensors.