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    It is a new approach to luxury in the car, according to Pininfarina’s school of thought. The Cambiano is launched, a concept car that is elegant and sporty, refined and comfortable. An enticing combination of pure, cutting edge design and uncompromising engineering that respects the environment in both in the engine and in the choice of materials.


    The luxury sports saloon embodies the innovative archetypes of Pininfarina design in full. Another example was a milestone in the company’s history, the Florida II, a concept car of 1957 which the founder Pinin Farina conceived and built for his own personal use, a saloon-coupe with an architecture and line that influenced global production for many years. In a way, it was Pininfarina’s first real concept car.

    Today, in 2012, the Cambiano redefines and reinterprets the ideas that are the basic tenets of Pininfarina design: harmonious proportions, taut lines and fluid surfaces, and a simple element that extends all along the side to underline its dynamism. The result is a very strong visual impact, emphasised by an extremely pure, aerodynamic shape based on essential and purely functional stylistic elements.

    The Cambiano is an expression of the car as a global project, and there is total consistency between every detail of the exterior and interior design, and between the colours, materials and the use of technology. Elegance and formal harmony blend in the association of complementary values balance and contrast, the relation between full and empty, between solid and transparent. Formal purity and simplicity become elements of iconic design.

    The proportions of the Cambiano convey dynamism and fluidity, thanks to the low tapered front and the light, fleeting rear-mounted cabin. The body of the car is one of simple, solid volumes, with large taut but sensual surfaces, enhanced by the innovative golden grey colour and iridescent blue reflections specifically developed for this project by Standox. The metal inserts in the sides are a new take on decorative mouldings and they continue all along the side glazing, incorporating the lighting and opening functions of the doors. The large honeycomb roof is ethereal and transparent and completes the body of the car, imparting a sense of solidity and of elegant refinement.

    The front, with its clean, essential design, returns to a motif that is typical of Pininfarina: headlights incorporated into the grille and protruding wheel arches. The grille also incorporates a dynamic opening that is an air inlet for the turbo. The LED front headlights are simple “blocks” of pure, crystalline light. The tail lights and side indicators are almost intangible: only the light exists, appearing as if by magic on the surface of the bodywork. In the purest spirit of Pininfarina, the essentiality of the form becomes a very elegant expression of pure function.

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