PERODUA NEW MYVI 1.5 will be available in Perodua showrooms starting from 15 Sept. The new Myvi variant includes Myvi SE manual, the Myvi SE, the Myvi Multimedia and the Myvi Extreme will be launched, with five colours including a new “Majestic Yellow” colour to choose from. The New Myvi 1.5 has a better and sporty looks with more powerful engine which is same fitted in Alza. The price of New Myvi SE 1.5 will be around RM60,000 which is expensive for a compact car like that.
“This will open a new market segment for Perodua. Judging from the online photos, the 1.5-litre Myvi variant looks quite sporty with a full body kit, revamped front end and rear roof spoiler. People have been modifying the previous-generation Myvi anyway with similar looks,” said an analyst.
A CIMB Research motor analyst concurred, saying a sporty 1.5-litre Myvi variant would expand Perodua’s product line-up and enable the firm to better compete against Proton Holdings Bhd, which offers the Saga FL 1.6 Executive at RM46,549 (on-the-road with insurance).
“Depending on its price tag, a 1.5-litre Myvi would definitely boost Perodua sales,” the CIMB Research analyst said.
However, another motor analyst with a local bank was more cautious, pointing out that the top-end variant of the new 1.3-litre Myvi is priced at RM50,800 (on-the-road with insurance).
More powerful variant of the New Myvi.
“A sporty 1.5-litre Myvi variant could be considered to be slightly expensive by buyers if it is priced in the mid RM60,000 range. Buyers will compare its pricing against the Saga FL 1.6 Executive’s price tag,” the analyst said.
Perodua has seen brisk sales of the 1.3-litre Myvi since its launch in mid-June, and has delivered 18,000 units to date. A further 16,000 units are due to be delivered over the next two months. The carmaker, which aims to sell 190,000 vehicles this year, has to-date sold about 115,000 units.
Meanwhile, Perodua in a statement said the New Myvi 1.5 “Lagi Power, Lagi Best” will be available at all 178 Perodua showrooms nationwide from Sept 15.
Bookings for the premium and sporty variants are open from Sept 12 while prices will be announced on the launch day.
The car comes in four variants, including a Multimedia variant, both in the manual and automatic transmissions.
It is also available in five exciting colours including a new colour – “Majestic Yellow”.
“We are very encouraged by the feedback from our existing and potential customers who want a Myvi with a bigger engine capacity.
This new 1.5 Myvi “Lagi Power, Lagi Best” is currently exclusive to the Malaysian market,” Perodua managing director Datuk Aminar Rashid Salleh said.
“The new 1.5 Myvi “Lagi Power, Lagi Best is aimed at the young and urban executives who want a model which is sporty and premium,” he said.
“We anticipate that the new 1.5 Myvi “Lagi Power, Lagi Best” will contribute to about half of the monthly 8,000 units Myvi sales,” he said.