The new Riviera’s designers took inspiration from the Chinese saying, “The greatest good is like water.” The vehicle’s sweeping design, which goes from thick to thin, has the vibrant nature of a moving river embodied in its athletic shape, elegant ambience and deeply sculpted lines.
The concept’s silhouette with Buick’s recognizable “sweep spear” has a three-dimensional effect that resembles waves in the ocean coming to a standstill for a split second. Buick’s unique gull-wing doors exude a dynamic yet elegant ambience. The new Riviera has an ice celadon finish inspired by jade.
Up front, the concept vehicle’s updated waterfall grille and wing-shaped daytime running lights will both become key elements of Buick’s future design DNA. The new Riviera has a low drag coefficient and a harmonious balance between style and performance thanks to its raked windshield, 14-degree fastback design and metallic fiber spoiler, which are complemented by active grille shutters and diffusers, and active pneumatic wheels.
The interior carries on Buick’s signature 360 degree integrated design with high levels of elegance and refinement. The eaglewood tone interior features the abundant use of refined materials such as sand-blasted aluminum alloy, lava suede and ebony used in a bold style reminiscent of traditional Chinese jade-inlaid wood. This creates a striking visual effect as well as a subdued sense of luxury