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  • 2011 SSANGYONG XIV-1 CONCEPT

    The XIV-1 concept is a showcase for SsangYong’s design and engineering talents. The name XIV-1 is derived from the phrase ‘eXciting user Interface Vehicle’, highlighting the show car’s focus on interaction with the driver and passengers.

    More than just a design study, XIV-1 is the concept version of SsangYong’s premium B-segment CUV project, which will lead to the addition of another mass production model to the Korean company’s range, and has been developed to display both the heritage and the future design direction of SsangYong Motor.

    The exterior design of XIV-1 with its continuous glass area epitomises the perfect proportions of the compact SUV. Designers took inspiration from the simplicity of the side view of a graceful sailing yacht, which is synonymous with outdoor pleasure and enjoyment. A wide C-pillar and slim roof appear to float above the body, providing a nimble, fast yet strong stance.

    The objective of XIV-1 is to maximise the enjoyment of movement while also providing passengers with a moving communication space. SsangYong’s designers have named the interior concept ‘each one & all together’, enabling passengers to freely move and rotate all the seats to tailor the cabin layout to their specific needs. Each of the concept’s four seats can rotate through 360 degrees in addition to moving forwards and backwards.The cabin’s width is visually stretched by the wide, symmetrical instrument panel design accented with aluminium dials. Mood lighting helps XIV-1 to achieve the perfect ambience to match its cutting edge design.

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